The finish of your folded leaflet could have a greater impact on the readability of your leaflet than you think, affecting how easily a recipient can read your printed matter and navigate through it.
Gloss Laminate
Gloss finish leaflets are perfect for image led leaflets. However, images with lots of colours can cause glare in very bright light. If your leaflet contains lots of small text then a gloss laminate is not the best option.
Silk Laminate
Silk is a mid-level finish which provides a silk-like smoothness, reduced glare and reasonable colour reproduction. It is particularly suitable for images as well as body copy, making it an excellent choice for most business leaflets.
Uncoated Stock
Uncoated paper is a natural medium that offers great reading surface quality and produces well under any lighting condition. It’s particularly good for very text-heavy documents and according to print industry finishing guidelines, uncoated stock is particularly good at producing material that is going to be easily read.
Soft-Touch Laminate
A soft-touch laminate finish is very smooth to the touch and helps to slow down the viewer’s eye, giving a considered feel to the finished leaflet. A great finish for premium or lifestyle brands.
Spot UV
Spot UV creates raised gloss areas such as logos, headings or calls to action within an otherwise matt printed surface. This creates a strong visual focus and clearly defines the order in which content is to be read. If you want Folded Leaflet Printers Cirencester, wheatleyprinters.co.uk/printing-services/marketing-materials/folded-leaflet-printers/cirencester is a good place to start.
Seeing and touching a finish in person is always worth the extra step before a print run.